Ronnie Clifford - Owner and Founder of Real Coaching 4 U

Ronnie (Veronica) Clifford (MCC, CPCC)  is a Master Certified Coach and Leadership trainer Working for both IBM (UK) and Coaches Training Institute (US) she weaves her Corporate and leadership roles together beautifully, thus enabling her to bring the benefits of both roles to each part of her professional life.

Ronnie has spent 20 years working in Sales, Marketing and Commercial roles with IBM. She spent the previous 10 years working as a Software Engineer.  It is her blend of experience and her ability to look at things with a beginner’s mind that really allows her to see things so clearly, she coaches corporate executives and coaches in training and a variety people in between.   Ronnie’s passion and hunger for personal growth differentiates her, in her field.  Organisational Systems and team coaching is another area of focus where Ronnie has found she can have a huge impact.

Combine Ronnie's passion for personal and professional growth with a real curiosity around belief systems and how they impact our behaviours and then overlay that with Robert Kegan's work on the Adult stages of development and the Leadership Circle 360 Profile tool.  What you are left with is a heady mixture of personal style and professional approach that will change your life, your business and the impact you have in the world!

Ronnie leads Coach Training courses all over the world for CTI, training people how to be coaches and how to be the best coach they can be.  She also delivers Leadership training and personal development coaching for IBM UK, working at all levels within the organisation to maximise the human potential that is available.

What is enrolling about Ronnie when you meet her is her energy, you get a sense of the warm, caring, insightful and generous person that she is and of the emotional range that she has to offer as a human being, a sister, a friend, a colleague and a leader.

Evocative Leadership Mastery is the latest Development activity that Ronnie has been studying since 2012. The work has its basis in Ancient Earth Wisdom or Spiritual Intelligence, it has been adapted to deal with 21st Century Leadership Challenges.  Ronnie will be one of the first people in the world to become Certified in this material.  Another first, and yet another place where Ronnie re-writes the rule book!

Ronnie spends most of her time in the UK between London and Devon where she has a second home.  She is a keen traveller and loves to work with people.  She is never happier than when she is with her close friends & family or singing in the choir!  She loves to keep fit and has competed as an athlete and dancer in former years.



Ronnie holds both CPCC and MCC qualifications from the Coaches Training Institute (CTI) and the International Coaching Federation (ICF). Ronnie is proud to be one of only a few Master Coaches who are based in the UK.